Web & App DevelopmentRetail & FMCG

Precious Metals E-Commerce & Investment Platform

A comprehensive e-commerce and price tracking platform for LogamSpot, enabling customers to buy, sell, and track gold and silver investments from trusted brands like Antam, UBS, and Galery 24 with real-time pricing and secure transactions.

Client: LogamSpot

Precious Metals E-Commerce & Investment Platform

The Challenge

LogamSpot needed a modern, trustworthy online platform to sell precious metals (gold and silver) in the Indonesian market. The platform had to handle real-time price fluctuations for multiple product types (gold bars, silver, coins), support gold savings accounts (Tabungan Emas), provide buyback functionality for customers to sell their gold back, integrate with local payment systems, and maintain SEO leadership for competitive keywords like "harga emas hari ini". Additionally, they needed AI-powered content generation for market updates and blog articles to drive organic traffic.

Our Solution

We built a full-stack e-commerce platform with Next.js 16 and React 19, featuring real-time precious metal price tracking with live charts, a complete shopping experience with product catalog, cart, and secure checkout. The platform includes a gold savings (Tabungan Emas) system, gold buyback functionality with QR code verification, AI-powered content automation using Anthropic Claude and Groq for generating market analysis articles and SEO-optimized blog posts, comprehensive admin dashboard with sales analytics via Recharts, MinIO object storage for product images, Redis caching with Upstash for performance, and rate limiting for API protection. The platform was heavily SEO-optimized with structured data, sitemaps, and content strategy achieving top rankings.

Results

Real-time gold & silver price tracking with live charts for Antam, UBS, and Galery 24 brands
Complete e-commerce with gold savings (Tabungan Emas), buyback system, and QR code verification
AI-powered content automation generating SEO-optimized market analysis articles
1,198+ products, 664+ transactions, 13,737g total gold traded on the platform
Top SEO rankings for competitive precious metals keywords in Indonesian market

Tech Stack

Next.jsReactTypeScriptPrismaPostgreSQLTailwind CSSNextAuthRedisMinIORechartsTiptapAnthropic AIGroqjsPDFQRCodeSharp

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